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Thanks for visiting and I look forward to your comments, feedback, and what-have-you!

Drupal Certification Provider Thoughts

on Fri, 03/21/2014 - 23:52

I recently saw Dries Buytaert's post, "Acquia Certification for Drupal" and shared it on LinkedIn and Twitter along with the comment, "I feel like this should be offered by the association".

I got this Tweet:

Heather James ‏@learningdrupal  9h
@RossNunamaker It's not something the DA has wanted to work on, but with community pressure they might?
Heather works for Acquia and we've had a few email and Twitter exchanges. In full disclosure, in my day job, we contract with Acquia and I've had nothing but good experiences with the people at the company or the service they provide.

Connecting and Communicating

on Tue, 03/18/2014 - 13:52

A few little pet peaves as I'm cleaning out my inbox this morning.

I'm pretty transparent online. As a result, if someone wants to solicit business from me, they have every opportunity to learn what I do, what I'm currently focused on, and what challenges I'm trying to overcome.

Given this, I'm amazed how many solicitations I get from individuals that have absolutely zero idea what I do.

Today I finally unsubscribed to a company that has a simple message, "Can I send you..." followed by some current trending topic. It is one sentence long.

My Facebook Connections Visualized with Gephi

on Sat, 03/15/2014 - 19:34

This is what my Facebook connections look like when I visualized them using Gephi.

I've only used Gephi this one time, but it seems very promising as a visualization tool. What struck me was how my contacts were in two spheres, one large and the other small.

Then it dawned on me, my college friends were the small sphere, and my local connections, HS, and everyone else was the large sphere.

I grew up and now live in eastern PA, but I went to college in Arizona.

GA Platform Principles

on Fri, 03/14/2014 - 13:17

This week the Analytics Academy's Platform Principles course opened.

The course took roughly 90 minutes to complete and included an evaluation. If you successfully answered 80% of the questions you earned a certificate.

I thought the course had some good information, but having just completed course one, Digital Analytics Fundamentals, I have to admit I expected more.

The Fundamentals course ran probably close to six hours and explored all aspects of Google Analytics. I was very impressed with the first course.

You can take the first at your own pace and you can still register for the

Google Analytics Free Training

on Mon, 03/10/2014 - 16:48

A couple of years ago I took the Google Individual Qualification Courses around Google Analytics.

Last week I got an invite to the Google Analytics Academy Platform Principles course. Upon registering, I saw this was course two in the series, so I went back to course one, Digital Analytics Fundamentals, in order to be caught up.

I wanted to take this course for two reasons, first, it had been a while since I took one, and second, a lot has changed in GA over the past year.

Digital Analytics Fundamentals is a six unit course with a Final Assessment, which if you score 80% or above you can


Social Networks Visualized: LinkedIn

on Sat, 03/08/2014 - 14:09

I've been interested in networks for quite some time. Paul Adams, whose Slideshare The Real Life Social Network, is must read for anyone interested in this topic, and really anyone who uses social services, got me thinking about my own networks, how different services treat networks, which networks I connect with on which services, etc.

This week I had a little time and looked into visualizing my social network connections. I decided to break this up by network as the post was already getting very long just referring to LinkedIn.

LinkedIn InMaps

LinkedIn has a great tool in its labs called

Book Review: Lost Christianities

on Sat, 03/08/2014 - 13:18

Lost Christianities: The Battles for Scripture and the Faiths We Never KnewLost Christianities: The Battles for Scripture and the Faiths We Never Knew by Bart D. Ehrman

My rating: 4 of 5 stars

I had read this book around ten years ago and decided to re-read it.

I'm not a theology student, but for whatever reason I find the period of time of Jesus' death and the two centuries immediately following very intriguing.

This interest led me to reading several of the books that never made it into the New Testament, which led me to wonder why?

Bart Ehrman's "Lost Christianities: The Battles for Scripture and the Faiths We Never Knew" introduces some answers and explanations to

The Value of Limited Resources

on Mon, 03/03/2014 - 23:33

In business we are constantly talking about doing more with less.

A part of this is due to the belief that we can work more efficiently given today's technology and therefore more can get done with less people.

Then we decide we are spending too much so people are asked to cut, but they are still expected to do more.

Today it occurred to me that this is a good thing because it helps big business identify what is important and what is not.

This may or may not be pleasant in the event we are talking about staffing, but it works the same way.

Only be reducing resources and forcing staff to


Dashboards and Reporting

on Sun, 02/23/2014 - 16:34

People generally like to be able to provide reporting, which shows that their work effort has a benefit for the company.

Often it goes to the point of volume. Look at how much work we did! Look at how many impressions we got! 

Two weeks ago for three concentrated days, I became very focused on the analytics side of my job due to a request to identify which marketing tactics were working, which weren't, and what we could do to either fix or improve them moving forward.

For an example of what could be done, I examined tactics around a new product launch from about two years ago.

Book Review: The Unfinished Tales

on Mon, 02/17/2014 - 18:19

Unfinished Tales of Númenor and Middle-Earth by J.R.R. Tolkien
My rating: 5 of 5 stars

I had wanted to read History of Middle Earth (HoME), and re-reading the published version of each became a pre-requisite to refresh my memory. So I read The Silmarillion and then decided before HoME, I'd read The Unfinished Tales. I last read this book roughly 20 years ago so re-reading it was essentially a new experience.

While HoME is definitely for the dedicated and hardcore fan of Tolkien, Unfinished Tales is a bit different.